New York State Tourism Industry Association (Nystia)
About
The New York State Tourism Industry Association, NYSTIA, is at 24 Aviation Road, Suite 208, in Albany, supporting destination marketing organizations, tourism promotion agencies and tourism businesses. NYSTIA held its 2026 Tourism Excellence Awards and Summit and launched an AI adoption maturity assessment for members.
An interactive map with 2025 statistics shows how the visitor economy drives each county, and NYSTIA advocates for state tourism funding.
What to know
- The county map quantifies visitor spending and jobs.
- Excellence Awards honor campaigns and leaders.
- AI readiness is a 2026 education focus.
- NYSTIA lobbies for I Love NY funding.
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